B2B Tech Talk with Ingram Micro
B2B Tech Talk with Ingram Micro

Episode · 4 months ago

Wrapping up 2021 and kicking off 2022 with the SMB Alliance

ABOUT THIS EPISODE

In this special As the Gears Turn edition, Devaughn Bittle and Patrick Cash look back at what happened in the SMB Alliance in 2021 and look ahead at what’s to come in 2022.

To do that, they speak with Kellie Fox, senior business development executive, Kelly Sander, SMB sales director, and Darren Gottesmann, SMB executive sales director, all with Ingram Micro, about:

- The history of the SMB Alliance

- The events of 2021

- What’s coming in 2022

- Important information to keep in mind about the SMB Alliance

Visit the SMB Alliance portal.

Sign up for the Lenovo Booster program today.

For more information, email Ron Corley or Alyssa Unterborn.

To join the discussion, follow us on Twitter @IngramTechSol #B2BTechTalk

Listen to this episode and more like it by subscribing to B2B Tech Talk on Spotify, Apple Podcasts, or Stitcher. Or, tune in on our website.

...you're listening to B two B Tech talk with ingram Micro, the place to learn about new technology and technological advances before they become mainstream. This podcast is sponsored by ingram Micro's. Imagine next. It's not about the destination, it's about going someplace you never thought possible. Go to imagine next dot ingram micro dot com to find out more. Let's get into it. Welcome to another episode of B two B Tech talk with ingram Micro special as the gears turn edition where your host, Stephen biddle from computer cations out of Frederick, Maryland and Patrick cash from blue store networks out of Atlanta Georgia. Devon. I'm not sure about you, but I am super excited for this episode. So excited for this this episode, Patrick, this is going to be an awesome episode. We're getting all things smb straight from the top today. I mean, what a way to wrap up. Not only 20, butt kicking off 2022, exactly with us today are the infamous kell I kelly, fox, kelly, sander and Darren Gottesman guys Welcome and thanks so much for joining us today. It is our pleasure. How are you guys doing? Doing great. I can't wait to do this. This is gonna be so much fun. We're excited. This is finally to be part of the gears turn. That's right, you guys have sort of been behind the scenes on some of this as well. I mean none of this would have been possible without you guys, so we appreciate that. For sure. Okay, Darren, let's kick things off you and I have known each other for for a little while now, long time I'd say, um can you give us a little ghosts of SMB past and some history of the SMB Alliance? Absolutely, thank you for having us, we are thrilled. This has been an absolutely amazing venue to get the, the voice of the machine out there, the, the SMB alliance and our vendors, so thank you guys for doing this and Devin, we had met, you had already been part of the SSP alliance for several years when you...

...met me back in Maybe 2014 and we were at the beginning stages of a reboot and we were talking about the division of SMB Alliance and we were assembling the future council members at that time, it was, we were at an SMB summit and that evening we went to a race card event and we zoomed around and then we started get to know each other and we, we knew that you were a future president right there, right as we saw you drive that go kart devon, we knew that you were someone, we had to sign long term, but it's been amazing and what I would say is that as far as ghosts are concerned, we had folks that we've gotten to know over the years and we have affected one of those businesses And we have seen people, look, we have 200 and about 90 members and we've seen people come together to help each other's business, which ultimately helps other people's businesses and their families and it has been an unbelievable journey and I would say that on behalf of myself and the kelly, the infamous kelly, it is a very satisfying, if not the most satisfying part of our jobs, is being involved with the SSP alliance, leading the SSP alliance and and bringing forth new ideas with the council with you too. And it's just been absolutely unbelievable. So 20, was a fantastic year for S. n. b. a. Kelly fox, let's get out some ghosts of smb present ish, I guess. Let's recap some some events from from 2021. Yeah, so I mean, first of all, thank you to you guys and the council to our members for participating so much this past year, given that we we're virtual, we actually ended up having more attendees than usual and were able to do something pretty much every month versus our normal quarterly talking shop schedule. So we were doing virtual events almost every month. Member lead...

...sharing best practices and then we got to incorporate some really cool virtual experiences like chocolate making, sushi making, oh my gosh cooking classes. Um there's an ice cream making event and we had so much fun this year and it obviously wouldn't be possible without our vendor sponsors and the membership. So it was a great year. I agree, it was a great year and now to kelly sander the one that keeps us all together herds the cats as some like to say kelly, can you tell us about some things we might expect this year without giving too much too many of the secrets away. I mean, you know, we do have Darren on the call and so you can't tell us too much. So it's right. So we do, you know, we want to obviously keep a hybrid approach because as kelly Fox mentioned, we had a great opportunity to engage with more people being hybrid. So we will continue a hybrid approach but as we move on, you know, obviously ideally we do want to get face to face again. So right now we currently are planning unplugged which is going to be incredible, great ideas happening as we speak. And also feedback from the community and the vendors was getting a little bit more under the hood and having some more maybe 201 technical trainings, certifications, things like that available to you guys to really help enhance your business and help you guys move forward in the revenue streams and the vendors in the areas that you guys really want to focus on in the coming year. That's awesome. And when we talk SMB alliance, I mean certainly there's a ton that comes to mind the dedicated resources, Obviously we're talking about some of these great events, um, the community as a whole, the knowledge share is Darren, you know, previously mentioned, just the community coming together and the partners working together and, and just really kind of making sure that all the gears are turning at the same in the same direction. So for each of you and...

...kelly Fox will start with you. Um, what are some like maybe key areas that you think are really important for members to keep in mind with whatever may be relevant to them from S N B A Yeah, first of all, great play on words Patrick using that, it's only taken us a year to get to this point well done. Um, for my, there's so many but so what I would say is to make sure you're taking advantage of the access you have to the vendor sponsors. So not only are they there to sponsor the events and and to, you know, for you to network with them and say hi, you know, at events on virtual or in person, they really are there to, you know, business plan with you. So we have a program called tooling around where they're actually dedicating specific time to our members that, you know, you don't always get from from some of these vendors like your dolls and your Ciscos and your Lenovo's and they're great partners of ours. So take advantage of setting up time with them, you know, planning your year, planning your, your goals, whether it's certifications, whether it's, you know, new product launches, help with marketing. I mean that's that's they want to partner with you. So I would say get on those tooling around calendars, even if you don't see somebody on tooling around calendar, just take advantage of having that network of vendors at your disposal. So that would be my number one takeaway for the membership, awesome. And I'll speak for devon because he lets me do that occasionally. That's a big one. Um, you know, I can me personally, you know, with Dell. Um, you know, I know Devin's had some great experiences with some of the vendors sponsors this year, um, there there and if you don't take advantage of it, you're missing out. Alright, kelly Sandor, you're up. Hey, so I would say take advantage of each other, just even looking at you guys, you guys have built rapport or a friendship and you guys are helping each other. I think part of, one of the biggest benefits of the community is relying on each other...

...and we have so many success stories of members reaching out to other members and building, you know, businesses, opportunities, really able to connect and share best practices and, and talk. But it's also, It's very noncompetitive, you know, which is wonderful. It's like, Hey, I need help with this and at any given time there's 15 people that are like, Hey, this is how I do it. Here's how I can help, here's a contact, I have whatever it is. So don't ever be shy about reaching out to another partner in your day to day, if you have a question that you guys are your own, you know, Anger Micro can absolutely help to a certain extent, but ultimately you guys your own day to day and you guys are living in things that, you know, maybe we don't know necessarily everything about and we have seen so many success stories leveraging each other. So I would say continue to do that as we go forward and don't be shy about reaching out. I think that's, that's well said there isn't a week that goes by that I don't talk to somebody else that's in the SMB alliance and Patrick, you and I talk almost on at least every other day basis, I think at least teams or something, you know, so there's a lot of sharing going on and I don't think uh, my job wouldn't be as easy as it is, Not that it's easy, but if I didn't have people like that to lean on, so all right, Darren. All right, So it's a great question and this is a great start to the year. So I agree with both the calyx and what I would say is for those listening, you're already plugged into the alliance, you're, you're, you're listening to this call, you hear what we're saying and I would say get serious about making goals for the year as kelly Fox mentioned, you know, the business plan, but share with us your business plan for the year. And I imagine everybody has a business plan that they wrote down share with us, I'm talking about kelly kelly and myself let us know what you're trying to accomplish. There's going to be 300 partners this year. We were focused on...

...you guys, we want you guys to grow, we're using you guys as a resource to understand what's happening in the marketplace but use us as well. We have all these resources and I would say have goals, you know, say how many partners you want to connect with this year and what types of partners about which vendors that you want to connect with this year and get further certified and closer with and we have some of the, the biggest vendor partners in the world that want to engage with our community that are asking us to engage our community through what kelly said, the turnaround program, which is really a connector and then also I think our micro, all of our resources, you know, which resources do you want to further get involved with this year? Is that our cloud resources is our finance, you know, whatever that might be, but get serious and write them down and let us know. And I guarantee you it will happen there's never been a situation where any of our alliance partners have come to us and told us what they're looking to achieve, that we haven't gone all out for them and make sure that it happened. So a lot of folks said to us the beginning of last year, hey, you know what, we want to look at marketing and we connect them with Marie Roark from White Fox and they have like devon can talk about it and they have a whole new look or there's press releases that they are now sent out to social media, so I would say don't be a passive member, be a participant and make your goals and get serious and let us know about them and they will happen, it will be very productive year. I agree with you. That is well said I used to be not as involved as I of course am today and I can tell you that my business has changed dramatically since I've been involved versus when I wasn't as involved, so I think that's well said I've got a I've got a good follow up question to this, at least, I think it's good and it's one of my favorite questions in the, in our podcast series, we we tend to ask this to all of our guests for each of you personally, what has SMB a the SMB alliance meant to you? Yeah, that's a great question, devon because you and I like you said we talk a lot and we talked about this a lot...

...and we hear it, you know, throughout the year um with community members and so yeah, let's let's hear it from you guys, what, what's SMB a meant to you, Let's start with kelly fox. Oh my gosh, that's a great question. So for me when I came into the SMB alliance, I was our dedicated cloud resource, so I was very siloed in my, you know, focus and getting to know all the members and getting to know all the different vendors. It's hugely opened up my network. So that's been one thing just invaluable. And then I would also say just seeing the members actually succeed and win opportunities and you know, like Darren saying if you bring these business plans to us and we can help them come to fruition, that's hugely rewarding. So I have loved seeing all the success. I've loved seeing all the partnership between members, we've had, you know, hurricanes in Louisiana are different areas and there's people reaching out saying, I, you know, I can take this on for you, you know, reach out if you need anything checking in with each other. It's just been a hugely rewarding experience, being involved with this community for me. Oh yeah, I, I know you and I have a call every quarter and that's, that's very helpful for me and my business. So um that's all good stuff. All right, kelly Sanders, Okay, so I've worked in multiple areas of ingram micro love them all. But I, for me I would say the most rewarding piece of working in SMB alliance and SMB overall is just you can see the impact of helping and you know, it's just so it makes you just feel warm, you know, it's um I need help with this and if you are able to jump in and do that, it's it's not necessarily a big corporation where that favor or where that help gets lost in the shuffle, it's really, truly, you know, something that you're able to build off of with each other. And you know, I just love the SMB s, whether it's an I. T. S M. B. A small business,...

...a small store, you know, when you're helping an SMB, you are helping their families, you're helping local people in those areas and you know, you just feel the impact right away and you just makes you want to go above and beyond as much as you can and you know, it's just it's I feel the SMB is just very rewarding and it's it's been my favorite area, my favorite customer to work with Darrin, you've got your work cut out for you, great responses, trying to get in first on that one. So the question was, what does it mean to us and what it means to me is it means everything and I'll tell you why it's it's given us, I speak on behalf of all of us, it's given us an education that we never would have received from business owners. You guys are inspirational to us. Yes, they are, you know, unbelievable intellectuals, You guys understand the technology world and how to take technology to solve business problems. And we learned from you guys every day and we have an advantage over other folks that are not in charge and have this responsibility and privilege of running the community because we're learning firsthand from all of our partners. You've got Youtube included and it means a lot to us and it allows us to quench our thirst for further knowledge of this SMB market as kelly Sanders said it feels very good to help the SMB owners and the folks that are like you devon you're the son of some of your father that started the business. And we're able to really feel as if that that energy from an SMB is very different. It's very pure and it's very exciting. It's, you know, it's something that we feed off of and it's really, what else does it mean to us? And to me it's it feels it feels very good to be able to contribute to watching someone build their business with their business partners. And it's, it's very satisfying for me personally, my father was a small business owner still is and he started a business from scratch and I can remember painting his...

...office with him when I was five years old and I always saw him as someone that started from scratch and I remember hearing him on the phone making cold calls and looking for customers and watching him grow over the years and the folks that helped him out. I know it meant a lot to him and now I could be one of those folks helping somebody else's father or son out and it feels great. It's very satisfying to use the power of ingram Micro, one of the world's largest corporations to help the sP marketplace. And the sMB alliances put together solely to help customers that want to be more engaged with ingram micro and to use that as part of their resources. And a lot of folks basically get started with their business and a lot of our partners are extremely successful and some folks stop and say, you know, what, who could I team up with and then when they recognize what we can bring to the table and then we have the privilege to, to service them and bring them our resources to explain to them what we can do for them, it feels great. So again, the answer is, wasn't me and it means everything. It's really a very satisfying part of all of our jobs and we really appreciate it. That's awesome. It really is a partnership. Um, I mean, you know, you guys are really an extension of my company as well as Patrick's company and, and uh, and we, we thrive on that too. So I think that's, that's awesome. Well and it goes back, you know, like we talked about, you know, lean in a little bit and you'll get a little bit more. Exactly. And so, you know, we always challenge the, the communities involved, ask questions, you know, speak up because it's, it's here for us to use and the ones that are using it are benefiting from it. So this is super exciting. I mean, you know, Great, great things to look forward to. You know, fingers crossed here in 2022, we kind of let off with, you know, a past question and so I'm going to go back to a past question and let's let's go down memory lane. I mean who doesn't like that drive? Because we've all had road trips together, let's let's talk about, you know, maybe your favorite memory of SMB Alliance and I know it's gonna be...

...hard to pick, But you gotta pick one and Kelly Fox again, you're, you're up first. I can't, I have to pick my first road trip with the crew. I, I just couldn't not pick that. So my very first sme alliance event was in Chicago, getting introduced to everyone, meeting everyone. Um even including, you know, kelly and Darren and our internal team and are on the way home, all our flights were canceled and we felt very ambitious and said, hey, it's a quick ride from Chicago back to buffalo new york, we'll just rent a van will be there in no time and somewhere in there, it was snowing and there was just rush hour traffic and this was probably one of 10, 11 hour drive back. So no, no better way to bond with with my team than on that road trip. But it was also just a great trip because that's when I really got to meet, you know, both of you and, and most of the other members and and get to know everyone. So my first trip is definitely one of the best trips. You know, it was so much fun about that trip to Patrick that I really enjoyed was the commentary that was going back and forth via text message to everyone that was involved in it. Um, you know, I did make it out that night. You did, you rolled off the tarmac because I was still sitting there trying to figure out how to get back to Atlanta. I was going to, I was going to, I was going to ride, yes, I was going to ride back in the back of the van with the spare tire and uh, you guys are gonna drop me a buffalo. I was gonna rent a car and drive to Rochester and then meet my friendly and so yes, that is. And the, and the wagers that were happening on the side, that was just, it was all the way. All right kelly Sandra, you're up, let's hear it. I can't even like every trip, every trip had its own series of crazy attached to it. But you know, I mean, I...

...think, you know, it's a donut. I mean it was our last face to face last official face to face and you know, that was, that was great because coming down okay, definitely got something to say no, no, you guys keep going now. I want to hear this, this is great. Um, you know, the trip from the airport to Sedona was probably like a good 2, 2.5 hours and um, we had the honey wagon with me and kelly Fox and Jamie Rosenberg and Marie Rourke and then the boys were in a different car. You know, it was a race to get wherever we're going. You know, we met up for lunch, made stops to some historic sites may or may not have gotten pulled over. It was honestly, it was there was an obscene amount of pie involved. It Was like, it was just you know, let's all 12 slices of pie really still have diabetes family when you spend hours in the car together sharing food and experiences. So Sedona Sedona was pretty fun. All right, Darren, let's have it. All right. So it's a, it's a tough question and I mean look, we've we've probably done, I don't know, um, 60, 70 events over these years and then we have all these virtual ones as well for me. I would say designing the unplugged events that we have done have been. It's been a lot of fun And trying to create some entertainment value out of the education that we want to get. 4th is always a exciting time. No one's told me that I'm not an actual movie director, so I'm always trying to write a script for the team And it hasn't been perfect yet. But let's not even talk about the Scooby doo go around for the 50 year anniversary that we tried but it's it's great to have folks that actually are are down to have some fun. And the unplugged events for me have been the most satisfying bringing in...

...the band's bringing entertainment a lot of stuff we bring in that has nothing to do with technology and some of the stuff just inspirational, having dinner with vince napoli was awesome and you know, he spent what, three days with us just talking and then being someone that was just inspirational, that was amazing. Meeting marv levy, I mean how awesome was that? Getting a chance to interview marvel at one of our events and then the time that we actually just had people that had nothing to do with technology come in, We had a K9 unit and then we basically coupled that with training, education, we had thanks to Fox's Network, we had a weather, that's what was it, a meteorologist come in and then couple that with class, so we've done a lot of creative stuff and that's what I love the most is the creativity as far as all the road trips and Sedona was incredible. We heard from a healer, you know, a lot of stuff that we experienced together outside of technology and business that we can bring back into business. Those have been my favorite times. And I mean the list goes on and on. Another thing I want to mention is that watching this group and a lot of our council and a lot of our members become confident public speakers has been awesome. A lot of folks are very shy, I won't call people out, but then all of a sudden we give them an opportunity to share information and they just become an unbelievable powerful public speaker and watching folks grow in that aspect has been very cool. And I think that's, that's an aspect that we never thought that we're giving people. But in retrospect, we have given hundreds of people a chance to practice or to have a first crack at speaking in front of hundreds of people and has been very satisfying. Yeah. And don't forget about David Copperfield. I mean, that was really cool to, oh my God, I told you. Okay, so do I have time to tell the story? Sometimes. I still don't believe that that even happened in Vegas in Vegas. We, we went to see as a group David Copperfield show and I'll just tell this story from my perspective, they throw Frisbees into the audience and if you catch when you go on stage and I definitely had no interest in catching one because I didn't want to go on stage and I...

...remember a frisbee being thrown at Deepak so hard that if I didn't catch it, I think that it would have sliced him into. So I reached out, caught the frisbee next time on stage as part of a whole magic trick and for those who don't know, I can't here on my left ear at all. And I just remember standing there next to this pedestal and there is, I looked to my left and there was a man that looks like he has been speaking to me for a while just based on his expression. And the only thing I caught by the time I turned my head so I can hear him is like, and just remember because this is extremely important for your safety, I'm like, what did you say? And he just ran away. So I had no idea what he said, but and then I mean at risk for personal safety and then the next thing I know I ducked very quickly and there's an actual car that was then placed above us on these pedestals. I won't give away the magic of the trick, but that was absolutely amazing and it was actually from New Jersey, Edison New Jersey, which was nice too. Almost be hit by a car in Vegas by a fellow person from New Jersey. Yes, that frisbee was flying. I remember that, that was the truth be told was itching my head and happened to catch a frisbee. I had no athletic ability for that catch at all but deeper. You're welcome. That's right. So on that note, let's get into our signature question. So this is a question we'd like to ask all of our guests on B two B tech talks as the gears turn edition is when you think of technology as a whole, where do you see it going within the next year and Darren will start with you on this. I think that when I first got into the technology industry was 27 years ago it was to satisfy an improvement on business. You know, whether it was, I was selling databases or screen scrapers and it was, it was making things easier and it was, it was nice to have and it was storage and hey, if you lose stuff and it's backed up and you know, these are necessary things. But I would say that it was exciting but it wasn't as intense as it is now...

...and where do I see it going is that it's creating opportunities, it's not necessarily just satisfying opportunities or just solving problems but it's creating opportunities and then that's where I see it going and some examples of that would be IOT, I know that we've had lots of conversations about IOT in the future and technology has its own living being for us now and it needs to, you know, it needs to grow and it needs energy and it needs storage and security and now it's creating for us and it's creating net new markets for all of us and the growth is unlimited and now it's just a matter of keeping up and and staying open minded enough to understand what the next technology is. So to answer insured, I see create an opportunity for all of us and not just satisfying opportunities, very cool kelly, let's go with kelly fox, I will Ecuadoran on, you know IOT and security and I think we, you know, we are keeping our finger on the pulse in all those areas, I think we're also making great progress in the world of services and what services we can offer to our partners. Um, I think that's going to be something that's top of mind, but you know, we were going to, I think ingram micro is a whole, obviously is going to stay on top of of what's, you know, to come and be innovative and bring that to you, but it really helps us to know what you guys are hearing from your customers and what you're needing and that way we know, you know, we can move in that direction with you. So I will say keep, you know, keep us in mind on that because the more we know that you guys are facing and hearing um the more we can double down on those areas. All right and you know, last but certainly not least kelly sander was waiting to see where you're going. I was I was trying to put that all together in my head as well. So you failed it exactly as you know, I gotta be careful with kelly because she she will she'll come at me every now and then it's not. Um so where are we going in the future? I I. T. Is going everywhere and just I...

...think to kelly foxes point it's really services, you know, a lot of people have stuff but you know different services is whether it's financial solutions, how do we pay for it as a service? The you know monthly payments leasing just really everything that is helping to accomplish that goal really is going to be a huge focus in the future because we have we have less stuff and especially with restrictions, we have less opportunities sometimes to travel or beyond sight and things of that nature. So it's really just how can we help accomplish your needs and your customers needs through different options of you know, service networks and you know coverages and configuration services and things of that nature. So you know, maybe less resources for you to have somebody on site putting something together or we could do it for you and then ship it right to them and be out of the box and ready to go. Well, it goes without saying, you know, 20, um, definitely an interesting year in our industry as a whole, here we are looking forward to 20, and things that are coming. Um, super grateful for you guys. And for where individually can folks that don't maybe know you as well, learn a little bit more about each of you, kelly fox, I would say go, I mean go to my linkedin, I try to stay active there, so go check that out. But anybody can reach out to me, email phone. I love to talk to everybody and just, you know, here about your business and hear how we can plug in and help. So linkedin, email phone, text me carrier pigeon, got it kelly Sanders. Now I love the look on Sanders face here when you know, you asked that question, like their look was like, what do you mean? You don't know me, everybody knows who I am, That one person out there, the new...

...person, you know, honestly, again, like Fox, I'm accessible join an event. We're at the events and if you want to get to know us, I would say at events were pretty much open and you know, open to any question you want, easy to find, easy to talk to. I personally probably don't have my linkedin updated as much as I should. It'll probably give you my contact information, but you know, seriously, join an event and just have a conversation, you know, that's usually the best way to communicate versus you know, sometimes just going back and forth and email or whatever the case may be the portal to, if you're a new member listening to this and you're not sure how to connect with other members or even us, the SMB alliance portal is up to date with all different members with their contact information, their specialties. Um, it's literally just ingram micro S NBA dot com. So that's also a great resource for our members. I'm going to guess that Darrin would like to be paged if anybody wants to come. That's great. I do have some pages. I, we were just gonna gloss over that last one. But yeah, Darren, how can folks find you? Well, every, every morning, every morning did you knows my information on the bottom says call me to discuss business and I'm always very happy when folks reach out to me or I mean I am reaching out to a lot of folks and having a business conversation to get to know members that I haven't had a lot of time to chat with over the past year and a half and as kelly said, events is really the best way to have a conversation, but we are all open to chatting with any of our members and we do chat with our members all week long, not just over, hey, you know what I'm having a need for a certain solution service or product, but we love talking about the future, we love talking about what it is that you're trying to accomplish this year next year and we're here and this whole, this whole community revolves around coming together, helping each other and I believe that we're certainly always in...

...that spirit and anything that we could do for any of our members and any of our partners being our, our vendor partners are recent partners. Just let us know it is our pleasure and that's what we're here to do. Well, you know, again, thanks to all of you for joining us today. Um I normally speak for devon again, but today I'm not, but I'm gonna, I'm gonna chime in here and say thank you also, because this is, this is a special podcast for sure. You know, this community would not be what it is without you guys um, and would not be what it is without the membership. And you know, as we say, you know, get involved to ask questions, show up are going to get out what you put in and not ask for a better team absence guys, thanks, there's more information for this episode found on the ingram Micro Smb portal. If you are already a member, you can access this information at any time. If you're not, we always ask Patrick, why not? If you have a specific question, you can always reach out to your ingram micro rep for more information on how you can get involved with. SMB. Thank you for tuning into as the gears turn and subscribing to B two B Tech talk with ingram Micro, we wish you a happy New Year and send you a virtual toast to the year ahead, cheers, cheers, cheers, have a great year, guys, take care, yep, yep, cheers. You've been listening to B two B Tech talk with ingram Micro. This episode was sponsored by ingram Micro's. Imagine next B two B Tech Talk is a joint production with Sweet Fish Media and Anger Micro to not miss an episode. Subscribe today to your favorite podcast platform.

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